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Local Craft Beer Industry Keeps Pouring It On

MANUFACTURING: Economic Impact Put at $299.5M and Growing

Mike Allen, SAN DIEGO BUSINESS JOURNAL

Monday, April 29, 2013

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Societe, one of about 60 breweries in the county, is part of this area’s wildly successful and ever-expanding craft beer industry. The size of the industry was the subject of a recent study by National University System Institute for Policy Research which tabbed its economic impact at $299.5 million.
That figure is based on 2011 data, which is surely much higher today given the fact that several more breweries were launched and several others, such as Societe, expanded their operations.
According to the study done by senior policy analyst Vince Vasquez, the nearly $300 million in economic impact is 1.5 times greater than Comic-Con International, the area’s biggest trade show.