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New Brewery Ready to Open in Downtown Middletown

Economic impact focused on tourism along the Heritage Trail

Yvonne Marcotte, EPOCH TIMES

Tuesday, June 23, 2015

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San Diego County ordered a study in 2013 examining the impact of breweries on tourism and revenue. “San Diego’s craft brewers contribute to the region’s tourism industry dollars by hosting year-round events, festivals, and facility tours,” according to a report by the National University System Institute for Policy Research which evaluated labor data from San Diego’s craft brewery industry and measured its economic impact within the region.
The impact on San Diego’s tourist revenue is year-round. “Unlike seasonal attractions, brewery tourism occurs year-round, and most of the major industry events in the region occur during non-peak visitor months.”